Yesterday in Berlin the company Koziol was honored with the German Brand Award in the category “Industry Excellence in Branding.”
Conferred for the first time, the award recognizes innovative brands, coherent branding and sustainable brand communication, paying tribute to individuals and companies playing a trailblazing role in the world of brands.
The competition is limited exclusively to companies which have been nominated for the German Brand Award 2016 by the German Brand Institute, its brand scouts and panels of experts.
The German Brand Award 2016 is presented in three categories: “Excellence in Branding,”
“Industry Excellence in Branding” and “Excellence in Brand Strategy, Management and Creation.” The up to 10 best brand strategists in the last two categories are deemed winners.
The finalists are selected by a specially appointed jury.
Initiated by the German Design Council, the German Brand Institute aims to reinforce the importance of brand management as a decisive factor in both national and international competition. The Institute and the German Design Council together confer the unique award to distinguish outstanding brand management.
The independent body that juries the German Brand Award is comprised of brand experts hailing from a wide variety of disciplines: the industry, academia, agencies, consultancies and the media.
The members of the jury for the German Brand Award 2016:
Dr. Saskia Diehl, Managing Director of GMK Markenberatung, Cologne
Andrej Kupetz (Chairman), Executive Managing Director of the German Design Council, Frankfurt/Main
Günter Moeller, Managing Director of hm+p Hermann, Moeller & Partner, Munich
Prof. Mike Richter, Chair for Strategy and Business Process Planning, University of Darmstadt; Managing Director of iconmobile GmbH, Berlin
Christian Rummel, Deputy Global Head of Brand Communications & CSR, Deutsche Bank AG,